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Get those late summer travelers to your property!
7/30/2014

GET THOSE LATE SUMMER TRAVELERS TO YOUR PROPERTY!

Have a vacancy? Want more people to come to your door? You can bring more business to your table right now. The Arkansas Department of Parks and Tourism is making a late summer push, sending consumers to our Deals and Coupons sec . . .

So Much Happening This Summer in the Natural State
7/18/2014

Greetings Industry Insiders!

Don’t be fooled by today’s temperate weather – summer is heating up in Arkansas. Right now, festivals and events are booming while people are taking advantage of our lakes and rivers during these long days. Next month, we’ll celebrate the grand openin . . .

We're Listening To You
7/16/2014

Greetings Industry Insiders!

Our state is booming with pride. From an expansion to the Delta Heritage Trail State Park to a boost in inquiries about the legendary U.S. Deputy Marshal Bass Reeves. Whether visitors are here for the summer, passing through or enjoying a ride on one of . . .

DON'T FORGET -- 2014 Rejuvenation Tour
7/7/2014

REMEMBER: The 2014 Rejuvenation Listening Tour is coming to town this week.

Make sure you attend one of eight meetings designed to enlighten and inform you about what’s ahead for the Arkansas Department of Parks and Tourism’s Fall/Winter campaign. You’ll have a unique opportunity to sha . . .

Treat Yourself in Arkansas!
6/26/2014

Greetings Industry Insiders!

The days are longer, and the weather is warmer. It is the perfect time to travel! Research from the Travel Effect shows that people are happier and less stressed if they take advantage of earned time off. With a wealth of natural beauty, clean lakes and . . .

It's "Shorts" Season, Arkansas!
6/12/2014

Greetings Industry Insiders!

With the temperature warming up and summer break in session, it is officially "shorts" season, and Arkansas is the perfect place to unwind. From the new 64-foot paddleboat in Pocahontas to Little Rock’s Aloft Hotel in the works, Arkansans and visitors a . . .

Free and Fresh this Summer
5/30/2014

Greetings Industry Insiders!

Arkansas is keeping the season fresh with new additions, renovations and restaurants. From a pop-up restaurant in Helena-West Helena to a fourth location of one the state’s favorite ice cream diners, The Natural State is gearing up for a sweet, producti . . .

Hold on to your handlebars, Arkansas!
5/1/2014

Greetings Industry Insiders!

Spring is in full swing, and with summer just around the corner, there’s a lot to celebrate in Arkansas. The new Johnny Cash Boyhood Home and the Dyess Administration Building Visitor Center are coming online to welcome music lovers to the Upper Delta; . . .

Arkansas for the Win
4/18/2014

Greetings Industry Insiders!

Batter up! There’s a new baseball field in the works and spring is in full swing in Arkansas. Visitors will be touring our state to enjoy the beautiful weather, sports facilities and so much more. Let’s work together to make this season a home run!Read . . .

Arkansas's Budding Landscape
3/28/2014

Greetings Industry Insiders!

Spring has sprung, and Arkansas is covered with budding flowers, green grass and singing birds. The Arkansas landscape is also blossoming with new growth, from a new Community Center in the works in Batesville to the Creative Corridor on Little Rock’s M . . .

Springing Forward in Arkansas
3/20/2014

Greetings Industry Insiders!

With the 40th Annual Arkansas Governor’s Conference on Tourism under our belts and 70-degree temperatures in the forecast, we are springing forward into a bright season of tourism in Arkansas with new museums, galleries and speaker series on the way.Rea . . .

Henry Awards Presented at Governor's Conference on Tourism
3/12/2014

Henry Awards Presented at Governor's Conference on Tourism

The annual Henry Awards Banquet took place on Tuesday evening, March 11, concluding the 40th annual Arkansas Governor’s Conference on Tourism. The conference was March 9-11 in Rogers. The Henry Awards honor individua . . .

March 9-11 Marks 40th Meeting of Arkansas Governor's Conference on Tourism
3/6/2014

March 9-11 Marks 40th Meeting of Arkansas Governor’s Conference on TourismSong of Arkansas winner and runner-up to perform

Make plans to attend the 40th annual Arkansas Governor’s Conference on Tourism, to be held at the John Q. Hammons Center in Rogers March 9-11. Among this year’s spea . . .

Discounted Early Registration Rate for 2014 Governor's Conference Extended to February 28
2/21/2014

Greetings Industry Insiders!

What a great Governor’s Conference we have planned! It’s time to reserve your space at Arkansas’s premier tourism event. Registration is open for the 40th Annual Governor’s Conference on Tourism, which will be held at the John Q. Hammons Center in Rog . . .

Arkansas's on a Roll
1/15/2014

Greeting Industry Insiders!

Now that 2014 is well underway, it’s time to push up our sleeves and work harder than ever to make this the best year yet for Arkansas tourism.Our cities and towns are receiving well-deserved notice. Little Rock has just been named America’s most livable city by . . .

Claim Your Stake in The Natural State at the 40th Annual Arkansas Governor's Conference on Tourism
1/14/2014

Claim Your Stake in The Natural State at the 40th Annual Arkansas Governor’s Conference on Tourism

It’s time to reserve your space at the state’s premier tourism event. Registration is now open for the 40th Annual Governor’s Conference on Tourism. This year’s symp . . .

Time to Celebrate
12/23/2013

Greetings Industry Insiders!

You might be busy catching your breath during this fast-paced holiday season, but I’ll bet the good news below will give a needed energy boost. From the historic River Lights in the Rock event to announcements of Henry Awards nominees, we’ll all have ad . . .

We're thrilled about all this good news!
11/25/2013

Greetings Industry Insiders!

You’ve probably noticed that The Natural State is buzzing with activity these days. Major destinations and attractions are expanding, renovating, and drawing attention in every corner of the state. Arkansas is really putting its best foot forward, and t . . .

Rejuvenation Tour: Arkansas's 2014 Tourism Campaign
10/23/2013

Greetings!By now, you may have heard about the new approach we're taking to bring more visitors to Arkansas.  Over the past few months, the Arkansas Department of Parks and Tourism along with Cranford Johnson Robinson Woods and Aristotle, Inc. have collaborated on a brand new market . . .

New Look, New Concept: The 2014 Arkansas Spring/Summer Marketing and Advertising Plan.
9/16/2013

Make plans to attend the must-see presentation of the year. Join fellow industry members and get the scoop on an innovative new campaign that focuses on targeted marketing to bring more visitors to The Natural State -- with the 2014 Spring/Summer Marketing and Advertising Plan.Over the past fe . . .

A Fresh Perspective
7/25/2013

Greetings Industry Insiders,Things aren’t always as they seem. In Arkansas, we tend to be an optimistic bunch (especially when it comes to football). But really, we are always looking to see the bright side of things – whether it’s repurposing a unique Hot Springs historic site to brew up something . . .

Fishing for a Top Spot in Arkansas
7/15/2013

Greetings Industry Insiders,Summertime brings a host of visitors into The Natural State. How can you lure them to your property? We’re casting out some excellent advice in this message.TripAdvisor is the largest travel site in the world. Whether or not you’ve accessed it, your property is probabl . . .

Updated: A Happy Arkansas Vacationer
7/3/2013

Greetings Industry Insiders,Create Your Escape contest winner Kim Price of Illinois had a great time in Arkansas visiting attractions such as the Little Rock Zoo, Crater of Diamonds State Park in Murfreesboro, Mountain Harbor Resort and Wegner Quartz Crystal Mines in Mount Ida, Magic Springs and Cry . . .

You can't beat free when it comes to advertising
6/7/2013

Greetings Industry Insiders,Everybody loves a bargain. How about getting something that’s really valuable, for free? That’s what we offer with our Deals and Coupons on Arkansas.com. This essential resource for tourists and industry members alike gives you the chance to draw in customers – at no c . . .

Spring Cleaning
5/16/2013

Greetings Industry Insiders!Thanks to everyone who participated in National Tourism Week festivities last week. Communities across the state celebrated tourism in a variety of ways. To name a few: Batesville grilled burgers in the park, Lake Village had Arkansas-themed giveaways and North Little Roc . . .

This Message Is Packed With Winners
5/3/2013

Greetings Industry Insiders!Congratulations to our friends in Eureka Springs, as “America’s #1 Attended Outdoor Drama,” The Great Passion Play, opens this Friday and Saturday. We applaud all who worked so hard to keep this venerable Ozarks attraction open for visitors.National Travel and Tourism Wee . . .

Create More Business
4/18/2013

Greetings Industry Insiders!Well, it took a while but spring has finally sprung on us. I’m glad to say the dogwoods are blooming – though it’d be nice if the pollen wasn’t so bad!In this missive, you’ll find a lot of interesting information, including more about our “Create Your Escape” contest and . . .

All About Opportunities
4/5/2013

Greetings Industry Insiders!

When we put together this newsletter, we realized it’s all about opportunities. Opportunities for exposure through our “Create Your Escape” campaign which started today, opportunities for recognition, opportunities to provide great customer service even when we’ . . .

Test of Share Button
4/3/2013

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Be a Part of National Tourism Week Celebrations In Arkansas
4/2/2013

April 2, 2013Greetings Industry Insiders!We have a lot of good things happening in Arkansas these days – and one of them is growth of the state’s tourism industry: new attractions, new convention centers, new hotels, and new jobs. To help keep this momentum, please consider taking an active role in . . .

Take Advantage of Spring Break
3/27/2013

Greetings Industry Insiders!

The 39th Annual Governor’s Conference on Tourism was a success.  Approximately 580 industry folks gathered in Hot Springs to talk tourism. We had a great lineup of speakers and look forward to putting our key takeaways to work to increase and enhance trave . . .

A Hot Time in Hot Springs to be Had
3/11/2013

Greetings Industry Insiders!

The 39th Annual Governor’s Conference on Tourism is less than two weeks away, and we hope to see you there for a great lineup of speakers, workshops and networking opportunities.   Have you made your reservation?  Why not?

This year, we’ll b . . .

The Clock is Ticking
2/15/2013

Time is running out to register for the 39thAnnual Governor’s Conference on Tourism. This year’s event will be packed with spectacular seminars and networking opportunities.  Don’t miss the excitement!  Clear your calendar for March 3-5 and make your way to Hot Springs!

To re . . .

What Meeting Planners Want
2/8/2013

Greetings Industry Insiders!

The 31st Annual Travel South Showcase will be in Little Rock February 17-20. We are proud that Arkansas has this great opportunity to host nearly 600 tourism professionals who will be gathering with one purpose – to promote travel to and within the Travel South . . .

Now is the Time
2/1/2013

Hello there,

By now you’ve registered to attend the 39th Annual Arkansas Governor’s Conference on Tourism. You haven’t? Surely you’re planning to attend the state’s premier tourism event March 3-5. It’s a chance to learn a lot about new trends in the industry, to discover how to market t . . .

Travel South USA Gives Back to Provide Seeds of Change for Arkansas and Other Southern Regions
1/31/2013

FOR IMMEDIATE RELEASE Travel South USA Gives Back to Provide Seeds of Change for Arkansas and Other Southern Regions The Tourism Industry will raise money to provide a grant to help limited-resource Americans become more self-reliant and economically stable, healthier, and better stewards of the la . . .

Ready for Summer?
1/25/2013

Greetings Industry Insiders!We’re in the middle of winter in Arkansas, but whenever January rolls around, we in the tourism industry are already thinking about the upcoming spring and summer seasons. Maybe it’s because the magazine deadlines for spring ads are already here (now is the time to con . . .

Old Dog. New Tricks.
1/9/2013

Happy New Year Industry Insiders!Who says you can’t teach an old dog (in our case, a well-established tourism industry) some new tricks?Several articles in today’s Industry Insider focus on how we can be progressive in 2013. With the current pace of technological advancements, it seems we can nev . . .

$6.2 Million Approved to Market Arkansas
12/31/2012

New Arkansas Marketing Campaign Approved

The State Parks, Recreation and Travel Commission approved a $6.2 million advertising and marketing campaign for Spring/Summer 2013 at its September 20 meeting.

The new branding effort titled “Create Your Escape: Marketing Arkansas to Today’s . . .

Noteworthy News for the New Year
12/28/2012

Greetings Industry Insiders,

The turning of the New Year ahead is a reminder to us all – that the Arkansas Governor’s Conference on Tourism is just around the corner. Registration for the event begins January 2nd, and the line-up of impressive guests is almost set. Learn more about one of . . .

Big News in Arkansas Tourism!
12/12/2012

Greetings Industry Insiders,

Great news this morning! We've just learned that Diane LaFollett has been named the new executive director of the Mid-America Science Museum! Read the story below.

Many of you probably recall that Parks and Tourism’s 2013 Spring/Summer marketing plan was p . . .

Arkansas Tourism: Let Your Holiday Lights Shine
11/28/2012

Greetings Industry Insiders, 

Arkansas is a cozy place to give thanks and spend time with family and friends during the holiday season. The winter air turns just chilly enough to give Southerners a reason to light a fire and linger over a warming mug of hot cocoa or cider. Another holi . . .

You're going to look forwared to Wednesdays from now on.
11/14/2012

Greetings Industry Insiders,You may notice you’ve received this letter on Wednesday. We realize you have many commitments during the work week, and to assist you with planning for your weekends we’ve moved our Industry Insider release date to Wednesday mornings. It’s yet another way we’re hopin . . .

Media Visit Garners Positive Press for Arkansas
10/19/2012

Greetings Industry Insiders,

One of our best assets is our fall color. Thanks to the late summer rain we’re now seeing red, yellow and orange leaves in areas of northern and central Arkansas.  How’s the fall color in your area? If you have foliage worth boasting about, we encourage you . . .

A Message from Tourism Director Joe David Rice
10/5/2012

Greetings from the Arkansas Department of Parks and Tourism:

We’d like to take a minute to thank you for your contributions toward making Arkansas a desirable vacation spot for our visitors and a top economic engine for The Natural State. Many of you have poured countless hours into making your es . . .

Help Travelers Escape to Arkansas
9/14/2012

"Create Your Escape: Marketing Arkansas To Today's Traveler"

Join us to hear the proposed plan, “Create Your Escape:  Marketing Arkansas To Today's Traveler,” which is designed to promote tourism in Arkansas for the 2013 Spring/Summer season.

Outlined will be the recommendations for me . . .

INSIDER: It's coming! Travel South Showcase heads to Little Rock in 2013
9/7/2012

The Art of Arkansas: Little Rock Hosts the 31stAnnual Travel South Showcase

The Travel South Showcase will be held on February 17, 2013 in Little Rock, Arkansas. Travel South Showcase is a  regional appointment-style marketplace focused on increasing travel to and within the southern s . . .

COVER Update/How to refill those Isaac Cancellations
8/29/2012

COVER Update / How to refill those Isaac cancellations

 

It’s been a hectic week for our lodging partners in Arkansas.  With the concern that potential evacuees might seek shelter in our state, the Department of Parks and Tourism has activated the COVER program.  COVER sta . . .

News for the Arkansas Tourism Industry
8/24/2012

Are you prepared for Hurricane Isaac?  COVER is prepared for you.

Tropical storm season is well underway – and COVER is ready.  The Arkansas Department of Parks and Tourism wants to remind you about this useful program.  COVER stands for Communication of Vacancies Emergen . . .

Are You Prepared for Hurricane Isaac? COVER is Prepared for You
8/23/2012

Are you prepared for Hurricane Isaac?  COVER is prepared for you. 

Tropical storm season is well underway – and COVER is ready.  The Arkansas Department of Parks and Tourism wants to remind you about this useful program.  COVER stands for Communication of Vacancies Emergency . . .

News for the Arkansas Tourism Industry
8/22/2012

Late Summer Value Campaign Continues

The “Grownup Getaways” television and radio campaign has been in the market for nearly two weeks. Parks and Tourism is investing more than $257,600 in messages inviting grandparents and couples traveling with or without grandchildren/children to visit  . . .

News for the Arkansas Tourism Industry
7/30/2012

Late Summer Value Campaign Begins

On Monday, July 30, a new effort designed to build your business during the last two weeks of August called "Grown-up Getaways" launches. Parks and Tourism is investing more than $257,600 in cable television and radio messages inviting grandparents and c . . .

News for the Arkansas Tourism Industry
7/2/2012

The Industry Insider brings you the latest in tourism-industry news. We’ll continue to bring you the top stories bi-weekly, and you’ll notice a couple of new segments in this edition, including social media and guest service tips. We also want to hear from you. Let us know topics that would help . . .

News for the Arkansas Tourism Industry
6/28/2012

Prettiest Painted Places in America

The Paint Quality Institute is conducting a competition to find the “Prettiest Painted Places in America.” Through Prettiest Painted Places, the Paint Quality Institute is searching for American towns and neighborhoods that have exceptional . . .

News From the Arkansas Tourism Industry
6/5/2012

Dyess Colony Restoration Gets $350K Boost

Arkansas State University has received a $350,000 grant for the next phase of the restoration of the Historic Dyess Colony Administration Building. The grant is the third the university has received from the Arkansas Natural . . .

News From the Arkansas Tourism Industry
5/23/2012

Commission Approves Fall/Winter Campaign

The State Parks, Recreation and Travel Commission approved a $3.7 million advertising and marketing campaign at its May 17 meeting.

The campaign features Arkansas’s spectacular fall color and includes TV, magazi . . .

Be a Part of the More Fun Per Gallon Campaign
5/15/2012

How to Be a Part of More Fun Per Gallon Campaign

Are you looking to encourage people to visit your establishment this summer?  Here’s a great way to drive people to your town.

The Arkansas Department of Parks and Tourism has launched a partnership campaign aimed at reminding visi . . .

News From the Arkansas Tourism Industry
5/7/2012

Summer Marketing Campaign to Address Potentially High Gas Prices

In response to industry concerns regarding the possibility of high gas prices this summer, the Department of Parks and Tourism is reallocating more than $370,000 in advertising to promote the "More Fu . . .

Vote Travel Bus Coming to Little Rock
3/28/2012

  Friday, March 30 10 a.m.-11 a.m. Arkansas State Capitol   Support Arkansas’s #2 economic industry!  Stop by for a meet and greet with local tourism leaders and receive free goodies from the US Travel team.  US Travel has just launched the Vote Travel bus tour.  . . .

News from the Tourism Industry
3/22/2012

March 23, 2012

APT #18045

 

Send Us Your Tourism Week Events

National Tourism Week 2012 will be May 5-13. The Arkansas Department of Parks and Tourism observes this commemoration annually. Arkansas's Tourist Appre . . .

COVER Test Could Fill Your Remaining Spring Break Rooms
3/12/2012

COVER Test Could Fill Your Remaining Spring Break Rooms

Some savvy consumers have already planned and booked their spring break vacations this year.  For those who haven’t, here’s a chance to . . .

News for the Arkansas Tourism Industry
3/8/2012

STS Top 20 Events List Deadline Approaching

The Southeast Tourism Society (STS) deadline for the Fall 2012 list of Top 20 events is April 6. Through a nomination process, STS chooses the Top 20 events in Alabama, Florida, Georgia, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee . . .

Buffalo National River 40th Anniversary Microsite Launched on Arkansas.com
3/1/2012

Buffalo National River 40th Anniversary Microsite Launched on Arkansas.com

On March 1, 1972, Arkansas’s Buffalo River was named the first national river in the United States. The Arkansas Department of Parks and Tourism celebrates this important an . . .

News from the Tourism Industry
2/28/2012

Registration Open for AFEA Conference

The Arkansas Festivals and Events annual conference and tradeshow is scheduled for March 14-16 at Embassy Suites Northwest Arkansas in Rogers.  &n . . .

News for the Arkansas Tourism Industry
1/25/2012

NULL Arkansas Properties Ranked Tops by Travelers

TripAdvisor announced the Capital Hotel among the Top 25 Hotels in the United States as part of its 2012 Travelers’ Choice awards. The 10th annual list revealed premier p . . .

Who will find the 30,000th diamond?
1/25/2012

Crater of Diamonds State Park in Murfreesboro is set to celebrate two big milestones this year. March 15th marks 40 years since the site’s creation as an Arkansas state park... and sometime soon, the 30,000th diamond found since the park’s opening will be unearthed. The latest count . . .

Gov. conference schedule, more hotel rooms available
1/24/2012

Wondering what you’ll experience at this year’s Arkansas Governor’s Conference on Tourism? The schedule is out. Among the sessions offered, you’ll find topics ranging from social media to sustainability, the Civil War to culinary tourism. And while you’re making . . .

38th Annual Arkansas Governor's Conference on Tourism Slated for March 4-6
1/19/2012

38th Annual Arkansas Governor’s Conference on Tourism Slated for March 4-6

Tourism industry members from across Arkansas will soon descend on West Memphis to kick off the 38th Annual Arkansas Governor’s Conference on Tourism. This yearly co . . .

Trail of Holiday Lights Sparkles and other Industry News
11/30/2011

Trail of Holiday Lights Campaign Lights Up

Sixty-six towns across the state are participating in this year’s Trail of Holiday Lights campaign. The celebration, which begins Thanksgiving week and lasts through Christmas, includes official lighting . . .