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Skip Navigation LinksFestival & Event Promotion

Are you marketing an event in Arkansas? Let us know! The Tourism Development Section produces the state’s semi-annual printed Calendar of Events and maintains the Calendar of Events. Further festival assistance is offered through the “Building a Festival” booklet.  Another resource for festival and event planners is the Arkansas Festivals & Events Association (AFEA). Learn more about AFEA and how joining can help improve your area event by visiting

The Arkansas Department of Parks and Tourism is now accepting applications for a new Festival Advertising Grant Program. Applicants must be an incorporated Arkansas city or county. The community must have a population of less than 10,500. Grants will be a 2/3 cash match and will be awarded in increments of $50 with a minimum of $500 and a maximum of $2,000.  For more information, download the overview and application below.

Overview and Application