Special Projects

QR Codes

The Arkansas Department of Parks and Tourism has embraced cutting edge technology by utilizing the latest in mobile linking software. We offer members of the tourism industry Quick Response (QR) codes. QR codes, or mobile tagging, allow visitors to take advantage of URL shortcuts to travel information throughout The Natural State.

How It Works

This code uses two-dimensional graphics to form a bar code image. Information such as Web addresses, text, pictures, and maps can be encrypted into the image. This image, a black and white patterned square, is placed in the print or Internet advertisement. Consumers scan the image via a mobile smart phone, using free code reading software such as BeeTagg or QR APP. The scan opens a webpage. The link is then saved into the software’s memory for future use, allowing vacationers to easily reference Arkansas tourism and destination information while traveling.

The Communications Section has created codes to be used by the industry. If you would like for us to create a code for your business website, please e-mail us at [email protected] with the URL link you would like us to use.

If you would like a member of the Communications Section to visit with your organization to explain how the codes work and how they can be used to promote your attraction, dining or lodging establishment, please contact the communications section at 501-682-7602 or e-mail requests to [email protected].