Arkansas Industry Insider Newsletter

Greetings Industry Insiders!

Arkansas is keeping the season fresh with new additions, renovations and restaurants. From a pop-up restaurant in Helena-West Helena to a fourth location of one the state’s favorite ice cream diners, The Natural State is gearing up for a sweet, productive summer, with enough purple milkshakes for everyone.

Read the latest industry news below!


Joe David Rice

Give The People What They Want – Coupons!

One of the most requested items the Department receives inquiries about is coupons. People are always looking for ways to save money when planning a vacation. Providing coupons enhances the chances of your property being selected by the potential traveler over your competitor. You can add coupons to your listing on and it only takes a few minutes of your time. Best of all, it’s free!

Examples of coupons include “20% off regular room rate,” “Buy one, get one ½ off Sunday brunch,” and “Free music show tickets when you stay in March.” Get creative to bring more visitors to your business! To take advantage of this opportunity, visit, login, select “My Coupons,” and complete the online form.

For inquiries about posting deals and coupons and to request your login information, contact Mary Osteen by calling 1-501-682-7602 or email

Helena-West Helena Enjoys One-Night Pop-Up Restaurant

A pop-up restaurant, when a chef takes a vacant space and temporarily turns it into a restaurant, is common in major cities. Helena-West Helena launched a pop-up during one of the city’s “Second Saturdays” events. The pop-up, called Interstate Grocery, was only offered for one night.

The menu included Southern food and Delta classics such as tamales, duck and Magnolia pie.

The pop-up was so popular that the restaurant sold out of reservations almost a month before the event took place. Read more here.

Little Rock Hotel Named to Southern Living Hotel Collection

The Capital Hotel, opened in 1870, was added to the Southern Living Hotel Collection, which encompasses 30 of the finest hotels, resorts and inns in the South.

The hotel was judged for its amenities, facilities, service and food.

Southern Living’s Editor in Chief Sid Evans noted the hotel is a “‘must stay’ on every sophisticated traveler’s bucket list.” Read more here.

Northwest Arkansas Arts Scene Reaches New Heights

The Northwest Arkansas Arts Scene is scheduled to undergo major renovations under CEO Peter Lane. Among the changes is a 30,000 square foot expansion and renovation to the Walton Arts Center on Dickson Street.

The Arkansas Music Pavilion, also owned by the Walton Arts Center, will receive an $11 million new outdoor amphitheater, scheduled to open this summer in Rogers.

In an interview with Arkansas Business, Lane stated that the vision is “to create a quality of life in northwest Arkansas that is second to none and to draw world-class arts and entertainment to our region.” Read the complete Q&A here.

The Purple Cow Heads to Conway

The Purple Cow officially opened its doors last month in Conway. According to comment cards, Conway is the most requested city for a Purple Cow.

The family-friendly restaurant takes up 4,100 square feet of the 30,000 square foot Market Square South located in the Village at Hendrix. The menu items will consist of burgers, hot dogs, soups, salads and sandwiches, as well as weekly and daily specials in the next couple of weeks.

Philip Tappan, managing partner of Purple Cow restaurants, estimates that the four restaurants will make $6 million by the end of the fiscal year. Read more here.

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